Digital Products Specialist
Karachi, PK, 74900
About the Role
We are looking for a Digital Products Specialist to join our dynamic team and help shape the future of our digital platforms. As a Digital Products Specialist, you will play a key role in the development, optimization, and management of innovative digital solutions. You will collaborate with cross-functional teams to ensure our products meet user expectations, align with business goals, and stay ahead of industry trends.
Key responsibilities include:
o Support the end-to-end lifecycle of digital products across web and mobile platforms.
o Collaborate with cross-functional teams to define product features, user flows, and technical requirements.
o Write and review code snippets for prototypes, automation scripts, and product enhancements (HTML/CSS/JS or Python preferred).
o Create dashboards and reports to track product KPIs, user engagement, and feature adoption.
o Analyze and present usage data via weekly and monthly reports to identify trends, pain points, and opportunities for improvement and decision making.
o Provide strategic input for product positioning and differentiation.
o Gather and analyse user feedback through surveys, interviews, and analytics.
o Collaborate with design teams to improve UI/UX based on user behavior and feedback.
About You
The ideal candidate will have:
● Bachelor’s degree in Computer Science.
● 2+ years of experience in digital product development, UX/UI, or technical product roles.
● Proficiency in basic coding (HTML/CSS/JS or Python) and data tools (Excel, Google Analytics, Power BI).
● Strong analytical and problem-solving skills.
● Excellent communication and stakeholder management abilities.
● Familiarity with tools like Jira, Figma, Trello, and CMS platforms.
● Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced digital environment.
● Ability to work effectively with cross-functional teams, including designers, developers, and stakeholders, to drive digital projects forward.
● Proficiency in Office Suite.