Account Executive

About the Role

We are looking for a talented Account Executive who will offer pre and post-contract support and product promotion for Oxford academic contents and products (with digital as focus) on behalf of OUP’s Academic Division (AD) to enable the UK Academic division to achieve its sales targets in assigned territory/ assigned market segmentation of Mainland China, and maximise profitable sales and long term development of the market. 

Key responsibilities:

• Promotion – Promote all Oxford academic contents and products (with digital as focus) to institutional customers and government accounts in order to maximise interest in assigned territory and grow market share in Nurture Market

• Planning – Plan all pre and post contract support across territory, sectors, and resources in order to maximise interest in territory, and contribute to regional strategy

• Key Account Management – Develop and implement account specific strategies for key accounts in assigned territory to deliver strong annual growth and compliment team activity

• Networking and relationship building – Build and nurture relationships with senior staff (e.g. Library Directors, Key Customer Sales Directors and Heads of Schools) as well as senior level administration staff responsible for departmental or institutional wide purchasing decisions

• Communication – Establish and maintain regular communication with local account team and other functions, as well as the teams from other regions, in order to work knowledgeably and efficiently

• Market Research –Research market for new promotional possibilities in order to identify areas of interest and to feedback to Academic

• Industry knowledge - Maintain a demonstrably thorough knowledge of the electronic information publishing industry, its products, markets and trends and OUP’s position in it, to help maintain our competitive advantage. Likewise, maintain a comprehensive knowledge of OUP’s electronic product offering as it develops

• Leads Generation- Develop and maintain detailed customer profiles for all accounts within the NURTURE market (and assigned territory), develop and identify high-potential leads for follow-up. 

About You

Essential: 

• Experience of marketing and/or promoting of academic journals/online resources
• An understanding and appreciation of higher education – the environment, structure and key challenges within the sector and China
• Excellent communication and interpersonal skills
• Educated to degree level or equivalent
• Highly skilled in using software packages such as Excel, with a proven aptitude to learn and work with new systems
• Excellent written and spoken English
• Ability to effectively manage a high volume, complex workload through prioritisation of tasks in line with departmental objectives

Queries

Please contact suki.chan@oup.com with any queries relating to this position.